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Knowledge Press


yellow block graphicA client once asked “…do we need to brand, or just communicate better?” Excellent question! We can provide a path to decide which, or both.

Here are some important questions to ask:

  • Can your employees easily leverage your brand assets?
  • Do you keep your brand persona fresh?
  • How are you nurturing your brand?
  • Is your message delivery hampered by interpretation?
  • Do you build brand knowledge?
  • Is your intent matched by perception?
  • Is it easy to interact with desired audiences?
  • Are you gaining insight?
  • Who are your brand stakeholders and ambassadors?

We can help you manage your brand in a number of ways. We’ve helped:

  • Sales teams better understand and leverage brand assets
  • Brand directors reposition major product brands
  • Second-tier brands reach the next level
  • Create proposal processes to leverage brand messaging
  • Launch major operational goals with internal branding
  • HR teams position efforts to manage change
  • Leverage research findings to develop and articulate brands
  • Assess culture to pinpoint communication needs
  • Recruiting efforts by tapping into brand legacy
  • Consolidate communications with custom magazines
  • Inform consumers about critical healthcare issues

Whether you need a new brand, better ways of managing your brand, or simply a means of articulating your brand, we can help. Give us a call!